Kara Gust is the newest member of the Business Library team, filling Sue Shultz's previous position. She will be overseeing collections in and providing instruction for Advertising, Marketing & Supply Chain Management, and Management. Kara is new to the Business Library, but not to the MSU Libraries. For the past three years, she has worked in the Main Library as Assistant Instruction Coordinator, providing instruction to numerous WRAC classes and a variety of orientations and resource fairs. She earned her BS in English, with a minor in Business, from Central Michigan University...
Continue reading "Welcome New Librarian, Kara Gust"...We now have trials of three databases through Euromonitor. Trials end June 23, 2006. We strongly encourage your feedback on these databases by posting to the blog or contacting the Business Library.
Country Insight: provides in-depth analysis of the economic, political, social and demographic trends for over 70 countries and regions. Contains articles, graphs, charts, and country profiles with background economic and political data and analysis.
Global Consumer Trend Monitoring: provides articles and strategy briefings on emerging trends in 37 national markets. Tracks...
Continue reading "Three New Trial Databases"...Welcome to Mintel's May Report Update... a great way of pin-pointing research that helps you get to grips with new markets and keep track of fast-changing consumer trends.
Simply click here to be taken through to the easily navigated online Update:
Need to know more about any of the reports listed here?
Please do not hesitate to contact the Mintel information team at 312.932.0400.
The summer semester has officially begun at the Kellogg Biological Station. The library will have extended hours Monday - Thursday until 10:00 and various hours on Saturday and Sunday (call ahead for weekend hours).
KBS will again be hosting its annual Eminent Ecologist Lecture series. For more information please go to the KBS Eminent Ecologist page.
Sign up now for the new undergraduate study away program at KBS - ROKS. The program will combine course work, mentored internships, seminars and discussions with leading research scientists and the opportunity to live in...
Continue reading "Summer and Fall Opportunities at KBS"...MSU students, faculty and staff can now access the Gartner Portal by visiting www.gartnerportal.ais.msu.edu and logging in with their MSUnet ID and password.
Background information on the Gartner Portal:
"One of the greatest challenges IT educators, students and professionals face is getting the right market information at the right time to make critical decisions. For many years, Administrative Information Systems (AIS) has used Gartner core research in making decisions regarding vendor choices, purchases and in planning for the future. Gartner provides time-critical...
Continue reading "Gartner Portal Now Accessible"...MSU students, faculty and staff can now access the Gartner Portal by visiting www.gartnerportal.ais.msu.edu and logging in with their MSUnet ID and password.
Background information on the Gartner Portal:
"One of the greatest challenges IT educators, students and professionals face is getting the right market information at the right time to make critical decisions. For many years, Administrative Information Systems (AIS) has used Gartner core research in making decisions regarding vendor choices, purchases and in planning for the future. Gartner provides time-critical...
Continue reading "Gartner Portal Now Accessible"...Mintel offers market research reports covering US and International marketplaces. Each report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market.
Mintel offers market research reports covering US and International marketplaces. Each report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market.