Michigan State University

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William C. Gast Business Library News & Events

Emily Treptow Thursday, February 5, 2015 - 1:19pm Categories: Library News

We will be discussing Moisés Naím's book The End of Power at the library! The End of Power was the first book chosen by Mark Zuckerberg for his Year of Books challenge.

When: Thursday, Februrary 26 from 12pm-1:30pm

Where: Room 13 of the Gast Business Library

The End of Power: From Boardrooms to Battlefields and Churches to States, Why Being in Charge isn't What it Used to Be discusses how power is shifting from large corporations and governments to start ups and individuals. The nature of power is also changing, becoming harder to use and easier to lose.

... Continue reading "Discuss The End of Power Over Pizza"...
Emily Treptow Tuesday, January 20, 2015 - 2:41pm Categories: Database Trials

Over the next two weeks, there are some great career events that MSU business students can attend to talk to potential future employers!

The Career Resource Fair

When: 1/20-1/21 and 1/27-1/28 from 10:00 AM - 2:00PM

Where: 1st floor hallway of the Business College Complex

The Career Resource Fair is a one-stop shop for students to prepare for the Supply Chain Career Fair and the Diversity Career Fair!

Employers will be paired with Career Center staff to help service students in resume critiques, interviews, elevator speeches, career resourcing...

Continue reading "Upcoming Career Events"...
Emily Treptow Friday, January 16, 2015 - 4:05pm Categories: Database Updates

The database PrivCo provides info on private companies, private market deals, venture capital funding and private investors. PrivCo recently released the PrivCo 100 rankings, which ranks the top 100 companies in the U.S. based on 2013 revenue.

Four companies headquartered in Michigan made the list:

17. Penske Corp: Bloomfield Hills, MI

Revenue: $23,100,000,000

26. Meijer: Grand Rapids, MI

Revenue: $16,620,000,000

41. Alticor, Inc.: Ada, MI

Revenue: $11,800,000,000

53. Gordon Food Service: Grand Rapids, MI...

Continue reading "The Top 100 Private Companies in the US"...
Emily Treptow Monday, January 12, 2015 - 7:48pm Categories: Uncategorized

For those of you who aren't familiar with the term, a phablet is a smartphone with a screen size from 5.5 inches to less than 7.0 inches. The iPhone 6 Plus is an example. According to the mobile analytics firm Flurry, phablet activation increased 225% year over year during the week of Christmas, taking share away from full-size tablets whose activations were down 35.3%.

For more on phablets, or to read the full article, "Phablets Performed Fabulously on Christmas," go to eMarketer.

Citation: eMarketer. (2015, January 5) Phablets Performed Fabulously on Christmas. Retrieved...

Continue reading "Phablets Performed Fabulously on Christmas"...
Emily Treptow Wednesday, December 17, 2014 - 6:43pm Categories: Database Trials

It’s time for the end of the year, where we take a look at what we learned and figure out what to take with us to the next year. For me, that means taking a look at what I’ve learned about business in 2014 and what media has contributed to that. Here are some of the highlights from the television, radio, and computer.

This list is by no means comprehensive, but represents some of my favorite resources for learning more about the art and science of creating and operating businesses. Each of the following pieces of media was informally rated based on 1) my actually having read or...

Continue reading "Year in Review: TV, Podcasts, & MOOCs"...
Emily Treptow Wednesday, December 10, 2014 - 6:09pm Categories: Uncategorized, Database Trials

IBM recently announced a partnership with Twitter in which IBM will help companies make more strategic decisions based on Twitter data. This partnership aligns with their current goal of moving further into the analytics arena. The Twitter data will be added to IBM’s Watson technology, which is a cognitive technology that processes information like a human and is able to answer questions using natural language. The use of cognitive technology with data from Twitter is another large step in the area of data analytics.

The Eli Broad College of Business has made data analytics a...

Continue reading "IBM, Twitter to Partner on Business Data Analytics"...
Emily Treptow Thursday, December 4, 2014 - 7:57pm Categories: Database Trials

The Gast Business Library will offer time with therapy dogs for stress relief during finals week. These trained, certified therapy dogs give students an opportunity to “paws” for a fun break!

When: Monday, December 8 and Tuesday, December 9 from 1-3pm

Where: Room 13 in the Business Library

Therapy dogs will also be available at the Main Library.

Questions? Contact Laura Leavitt.

Emily Treptow Wednesday, November 26, 2014 - 3:39pm Categories: Uncategorized

In the Wall Street Journal article “Google Searches for Role in App Age,” Rolfe Winkler breaks down Google’s strategy to ensure its advertising business stays relevant in the mobile age. Google was built around searching the web. The company deployed “spiders” to find links and created algorithms to rank the value of pages. Now, with the increase in mobile phone use, siloed apps have left Google out of the loop, causing the need for a new approach. On smartphones, traditional web browsing currently only represents 20% of use, according to mobile-analytics firm Flurry. The rest of the...

Continue reading "Google's Deep Links"...
Emily Treptow Thursday, November 13, 2014 - 8:13pm Categories: Database Trials

For all of you who love your iPads and Android tablets, MSU Libraries subscribes to BrowZine, an app that can help you read and stay current with scholarly journals.

Within the BrowZine app, you can:

Create a bookshelf of your favorite journals for easy, fast access

Read articles in a format optimized for a tablet device

Get alerts when new journal issues are published

Save articles to Zotero, Dropbox, or an app of your choice for PDF collecting and note taking

Share links to articles with others by email, Facebook, Twitter... Continue reading "Read Journal Articles on your Tablet with Browzine"...
Emily Treptow Friday, November 7, 2014 - 5:22pm Categories: Library News

In October, the Lansing area hosted Startup Weekend: Maker Edition, where teams from across the region came and competed, turning an idea into a business over three days. In the run up to that weekend, 12 local organizations celebrated their role in enabling people to bring their visions to life by being a part of the Maker Week Lansing. Food and fashion incubators, makerspaces, and everything in between hosted activities and keynotes related to making.

Lansing is a great place to be a Maker. Recently, there has been a progression of support services and opportunities for...

Continue reading "Lansing Maker Week Recap"...


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